Who Says it's Up to the Publisher?

Time and time again I peruse author forums and see the same ole comments, "My books aren't selling and it's my publishers fault." I was going to write a blog about it, but ran across an article stressing the same thing along with things we as authors can do. It comes from one of my favorite Newsletters, The Book Marketing Expert. Take notes.
 

What Authors Must Know About Platforms

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The Book Deal blog by Alan Rinzler has a great piece on "The New Author Platform" - What You Need to Know. A must-read for authors navigating the online book world: http://www.alanrinzler.com/blog/2011/07/25/the-new-author-platform-what-you-need-to-know/

Reprinted from "The Book Marketing Expert newsletter," a free ezine offering book promotion and publicity tips and techniques. http://www.amarketingexpert.com Until Next Time, Omegia Keeys